What you need to know about merging Whatapp, Facebook Messenger, and Instagram!

Merging Whatapp, Facebook Messenger, and Instagram Merging Whatapp, Facebook Messenger, and Instagram
Facebook recently revealed that it will integrate WhatsApp , Messenger and Instagram in order to allow users to communicate across platforms. Facebook acquired Instagram service in 2012, and WhatsApp in 2014, making this move possible.

The new infrastructure allow users to chat with each other, regardless of the platform used, the project is still under development, and Facebook needs at least a year to integrate the application infrastructure.

Here are some things you should know about this process:

1- Facebook is striving to build the best messaging experience possible, allowing people to communicate in a simple and reliable manner, and looking for ways to make it easier to reach friends and family across networks.
2- Companies will get access to a larger audience
3- Provide an alternative yet effective way to email marketing
4- More revenue for advertisers
5- Facebook will able to compete with WeChat (the chinese platform)